Recently like alot of people my click through ratio at ezinearticles has decreased meaning I have less traffic coming to my sites and offers then i use to. Alot of people including myself feel it is the new adsense ad layout that is underneath the article title. It is now 3 large ads smack dab under your title, i think alot of people see them and click away before they read your articles.
I figured there had to be a way to get people to notice my article instead of the ad boxes. I came up with a simple but so far effective way to get the readers eyes to my articles.To test this theory i started a new pan name account under my main account at ezinearticles.
What I tried was For every article i put a bold headline In bold italics right at start of the article. The headline was written like a question the reader my want to find the answer to.
For example for the weight loss niche the headline could be-
"Do You Want To Lose That Last Five Pounds Fast?"
I also did some resource box tweaking and with this new account I have 40 live articles since April 28th and have 2099 views and 520 click through for a CTR of 25%. This CTR is with a few articles not having my new resource box layout and dragging it down slightly. I actually have one article with a CTR of 65%!!!!
My next post will be on what I am doing to get those 25% CTRS on my new account as opposed to the 16% my main account with just under 600 articles has.
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5 comments:
Great post! Can you give a little bit more info on how you set up your resource box? My click through rate is not so great and I think it has a lot to do with my resource box.
Sure,
I set up my articles so each paragraph block has a bold headline. Then i also put a bold headline in the resource box that flows with the others.
I then write the resource box as the article conclusions.
So i if had an article on weight loss that give out five tips to lose weight fast my resource box would have a headline like this
The Most Important Weight Loss Tip
If you follow the above tips and are still having trouble losing weight then you may need a proven weight loss system to help you like the one at www.yourlink.com
you can also insert a anchor text link somewhere in there as well.
Awesome Tip !
Your blog is well worth the read.
Regards
Gerry
Article marketing pulls visitors to your website. The contents in the articles should elevate your website in the search engines.
I go with article marketing. How to make the contents of headlines and resource to attract people?
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